Shopper ResearchAssisted Shopping, Eye Tracking, In-Depth Interviews

We will provide you with exclusive data, real insights and practical recommendations to improve your customers’ experience and ultimately increase  your ROI.

With UX Focus you will see what the customers see, hear what they think and better understand their emotional response to your POP and POS media and promotion, product packaging, shopper navigation and shop windows.

We can also show you what they don’t see!
For example: key messages they have missed, navigation, or digital signage. This can be invaluable at early stage development of POP media or redesign of a store or store layout.

Measure and optimize entire retail experience in either a real or simulated store to drive sales.
Digital Signage & Navigation, POP and POS media development, Shelf Design, Product Packaging Design, Product Position (Planograms).

 

 

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Orientation & Digital Signage
What our clients say

We used the eye-tracking research to test the client's journey in a new digital concept of our branches.

The results have helped us to better understand the behaviour of clients in retail locations. This allows us to more effectively lay out navigational and advertising elements.

The research also included qualitative interviews, which suitably supplemented the results obtained by eye-tracking.

Galina Avanesjan
Customer Experience Project Manager
MONETA Money Bank, a.s.
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